Mastering the 24 Hour Rule for AI Chatbot Marketing on Facebook & Instagram
Summary
This video breaks down the 24-hour rule for Facebook Messenger and Instagram DM automations, focusing on user interactions within that timeframe. It explains common actions triggering the 24-hour window like sending a message or reacting to a message. It clarifies conditions for properly opting users into messaging on various platforms and encourages seeking help for compliance. Viewers are urged to engage in the comments, like, subscribe, and explore more AI chatbot marketing tutorials.
Introduction to the 24-hour rule
Breaking down the 24-hour rule which applies to both Facebook Messenger and Instagram DM automations.
What is the 24-hour rule?
Explanation of the 24-hour rule and how it applies to users who have interacted with your messenger or Instagram within a 24-hour window.
User Actions That Open the 24-hour Window
Common user actions that trigger the 24-hour window, such as sending a message, clicking on a button, or reacting to a message.
Confusing User Actions
Clarification on confusing user actions that may or may not count as opting in to continue the conversation within the 24-hour window.
Opting Users Into Messaging
Conditions for properly opting users into messaging in platforms like Messenger, Instagram, email, SMS, and web chat.
Conclusion and Call to Action
Encouragement to seek help for compliance, engage in the comments, like the video, subscribe, and explore more AI chatbot marketing tutorials.
FAQ
Q: What is the 24-hour rule in Facebook Messenger and Instagram DM automations?
A: The 24-hour rule is a policy that allows businesses to send proactive messages to users who have interacted with their Messenger or Instagram within the last 24 hours.
Q: What are common user actions that trigger the 24-hour window in Messenger and Instagram?
A: Common user actions include sending a message, clicking on a button, or reacting to a message within the platform.
Q: What are some confusing user actions that may or may not count as opting in to continue the conversation within the 24-hour window?
A: Confusing actions may include merely visiting the page, scrolling through messages without interaction, or taking actions that do not directly engage with the chatbot functionalities.
Q: What are the conditions for properly opting users into messaging in platforms like Messenger, Instagram, email, SMS, and web chat?
A: Users must clearly and explicitly consent to receive messages from the business through a direct interaction or by opting in through a clear and informed choice.
Q: Why is it important to seek help for compliance with messaging rules in platforms like Messenger and Instagram?
A: Seeking help ensures that businesses are following the rules and regulations set by the platforms to avoid penalties or restrictions on their messaging abilities.
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